Our mission in developing TrueView has always been simplicity. We found that traditional bookkeeping and budgeting are far too complicated and time consuming for many people. We also knew that if we could simplify the process, we would significantly increase our users' chances of succeeding with money.

Our simple system, and app, organizes your money, making you more aware of exactly how much money you have, and what it's for. And what we've found is that by empowering our users with this information they spend smarter and save a lot of money.

TrueView was developed by an amazing team of developers based in Colorado and now in Utah, where we are located. All throughout the process we repeatedly asked ourselves, “How can we make this easier?”  With this goal in mind, we have worked tirelessly to make TrueView as simple and intuitive as possible.

We are not a bank, or a large fintech company with investors to please. We are a small start-up driven by a singular mission: to help you simplify your small business and personal finances so you can succeed with money. We do not share our users' data, nor will we attempt to sell you on other products. We invite you to give TrueView a try and discover for yourself how simple and empowering it is.